Meet the Hitchhikers Team: Alyssa Hubbard

Author: Alyssa Hubbard, Program Development
Blog Date: October 2020

About me

I started at Yext in the Upward program, an 18-month Rotational Program across departments such as Operations and Product Strategy. Upon finishing the program, I joined the Hitchhikers team full-time, and it has been an exciting opportunity to build a platform to empower our community of Yext power users. I have been thrilled to be a part of Hitchhikers, working to develop the program early on from researching community development best practices to implementing gamification tactics. In my experience, a typical day doesn't exist in the world of Hitchhikers.

But on a given day, you might find me…

Mentoring new Hitchhikers

One exciting aspect of training new Hitchhikers for me is to see and understand different learning styles: for example, are you a visual learner? An auditory learner? A tactile learner? I've really discovered how we can expand the Hitchhikers learning experience to fit through different modalities. It's wonderful to see the leaderboard grow and add new users to our platform each day.

Managing Admin tools such as Solution Templates

Every other week, our team meets to discuss one of our most important Admin tools — Solution Templates. Solution Templates are pre-built configurations that can be installed into an account (check out our Solution Templates module here). It's a crucial exercise for our team to think strategically about how a business or industry would utilize a template and structure these templates accordingly. With Solution Templates, we can deploy and spin up Answers experiences in just minutes. It's really like magic.

Preparing new product features

Currently, we are gearing up for our Fall Release. It's invigorating to see these new features and watch immediately how these innovations can enhance a client's experience. For example, with a new feature, I was able to create new Analytics reports for Answers queries with no Knowledge Graph results, allowing clients to optimize their search results quickly and effectively. Additionally, leading up to the release date, our team and I will continue to work to update our Hitchhikers site to include these new features — keep your eyes out for the Fall '20 Release!

Answering community questions in our forum

I take time most days to answer posts from the community. The Hitchhikers Community is an incredible resource. The solutions I provide have improved my relationships both internally and externally at Yext while deepening my own understanding of the Yext platform. The Community motivates me to continually challenge myself to think outside the box about what we can achieve with Yext. Hitchhikers ask great questions and share innovative ideas. It is wonderful to learn from one another — just to give you an example, yesterday I learned how you can creatively modify your Handlebars file to make your entire Answers Card clickable. It's gratifying to combine contributing new ideas and solving problems which help our Hitchhiker community.

Being a hitchhiker is an innovative and dynamic day-to-day experience. It has been very fulfilling to be a part of the public launch of the Hitchhikers Program this year. I am excited for its new directions on the road ahead.

All Blog Posts

Determine Location Intent in a Search Engine

Max Shaw, VP Product

One of the most common use cases for a search engine is finding something by a "location". Here are some basic examples: Cardiologist near Green Bay, Notary near me, Restaurants open now. These are all pretty simple queries, but getting these to work in a search engine is much more complex than you might imagine.

4 Methods for Increasing Site Search Clicks

Rick Swette, UX Research

We know good search drives business impact. It increases conversions and transactions, reduces search bounce rate, and boosts overall customer satisfaction. So, how do we get more people to trust and use site search? We embarked on a study to find this out.

How to Measure the Success of Your Site Search

Basil Polsonetti, Data Insights

Most brands know that site search is a feature their website should have, but unless the site is dominated by e-commerce, it’s often relegated as a check-the-box task when building a new website.

The Danger in Document-Level Sentiment Analysis

Calvin Casalino, Senior Product Manager

In order for your feedback to become an actionable item to help businesses provide a better experience, they need a way to analyze the granular content of all of their reviews, at scale.

Deep Dive into Duplicate Suppression

Dee Luo, Product Manager

Brands know the importance of having accurate information across all the apps, maps, and directories where consumers are searching for information. In a perfect world, powering that brand data and managing each of these listings would be enough to ensure that consumers consistently get the answers they're searching for.

Yext Answers Algorithm Update: Milky Way

Max Shaw, VP Product

Yext Answers is constantly improving it’s search algorithm to provide more relevant results over time. Milky Way is the first official upgrade to the Answers Algorithm and includes a series of important upgrades to provide better search precision and recall.

GMB API Update - Dedicated Food Menus

Dee Luo, Product Manager

On August 24, 2020, Google launched version 4.7 of its Google My Business (GMB) API. This update includes enhancements to how your restaurant locations can sync and display food menus on Google.

Structuring Your Knowledge Graph

Jessie Yorke, Yext Administrator

In this post we are going to discuss strategy and give you some tools to effectively think about structuring your own brand's Knowledge Graph!

Welcome to the Hitchhikers Program

Liz Frailey, VP Developer & Admin Experience

Welcome to Hitchhikers! We are so excited to have you join our mission of creating amazing search experiences for brands of all sizes.

Introducing: Yext Answers Plugin for WordPress

Alex Barbet, Product

Businesses of all sizes use both WordPress and Yext to build amazing client experiences, and as more and more brands around the world add the Yext Answers bar to their WordPress powered sites, we wanted to provide a way to drive their time-to-value even faster.

Yext’s Fall ‘20 Release is Now Live!

Nick Oropall, Senior Product Marketing Manager

For those of you who are new to Hitchhikers — Welcome to Yext's new training platform & community! Hitchhikers will be the home for all of Yext's product and release updates moving forward so we encourage you to create a free user and check out the platform!

Meet the Hitchhikers Team: Alyssa Hubbard

Alyssa Hubbard

Alyssa Hubbard began at Yext in the Upward Rotational Program. Now she is full-time on the Hitchhikers team, working to build a platform to empower our community of Yext power users.

Yext Answers Algorithm Update: Andromeda

Allie Allegra, Senior Product Marketing Manager

We are constantly making improvements to the underlying Answers algorithm. Our latest algorithm release, Andromeda, includes cutting edge improvements that optimize the overall search experience. With this release, our algorithm now has the ability to search semi-structured data. You can now opt-in to access these improvements depending on your configuration.

WCAG and Search: Developing an Accessible Search Experience

Rose Grant, Associate Product Manager

What’s WCAG? WCAG stands for the Web Content Accessibility Guidelines (WCAG). WCAG is not always black and white; its rules often have a variety of interpretations.

Meet the Hitchhikers Team: Amani Farooque

Amani Farooque, Program Development Manager

Wonder what's behind the avatar for some of those people you see constantly on the Hitchhikers Community? My name is Amani Farooque and I work as a Program Development Manager at Yext, managing the Hitchhiker Platform and focusing on enhancing developer and administrator experience. Read more to learn more about me and get a behind-the-scenes glimpse of what maintaining the program entails!